Juul Labs, Inc.

Publicity, Testimonial, and Likeness Release (“Release”)

By submitting a customer review and/or photograph, you authorize and consent to the use of your: (i) name (or any part thereof); (ii) city and state of residence; (iii) photograph, image, and likeness; (iv) posting, endorsement, or testimonial (collectively, “Reviews”); and/or (v) any other information you have submitted to JUUL Labs, Inc. (JLI) in any form (collectively, “Materials”) to appear in any media released by JLI, by those acting under JLI’s authority, or by their respective agents, representatives and/or assignees (collectively “those acting with JLI’s authority”), in connection with any advertisement or promotion of, communications about, and/or advocacy regarding JUUL products, services, and/or their use, and/or for any other lawful purpose, including but not limited to communications with the public, advocacy groups, policymakers, and members of the media.

You also irrevocably grant to JLI, and those acting with JLI’s authority, the unrestricted, absolute, perpetual, royalty-free, irrevocable, transferrable, worldwide right and license to use the Materials without further consideration or notice to you or any third party, including without limitation to reproduce, copy, modify, create derivative works of, display, distribute, transmit or broadcast, or otherwise use and permit to be used the Materials or any part thereof (including with or without my name or other biographical information), whether alone or in combination with any other materials, without any further review, approval or additional permission from or attribution to me, in connection with any advertising, promotion, publicity, advocacy, or commercial activities, media, or materials. You agree that JLI owns all rights, including the copyright, in and to any works that include or incorporate the Materials made by JLI or those acting with JLI’s authority, and that JLI may register the copyright in such works in its own name or such other name as JLI may, in its sole discretion, deem appropriate.

You understand that JLI reserves the right not to use any Materials and to remove or withdraw them at any time and for any reason. You also understand that this Release supersedes the JLI Privacy Policy (available at https://www.juul.com/privacy-policy) with regard to the disclosure of information to third parties for the purposes described herein.

You certify that: (i) any Reviews or other Material you have submitted are true and accurate and reflect your personal experience and honest beliefs; (ii) you are a user of the products you review on this site; (iii) you have not been given remuneration for submitting any Materials; (iv) the Materials you submit only identify you, and you have all necessary rights to grant the aforementioned permissions, as well as to grant JLI the waivers, consents, licenses, authorizations, releases, and rights (“Rights”) herein.

You represent and affirm that you have the authority to grant the Rights set forth in this Release, that you have not previously sold or assigned the same, and that no other party has any rights in or to any of the Materials. You also certify that you are over the age of 21 years and competent to contract in your own name, and that you have read this Release and fully understand its contents.